Training courses
Dealing with the Media
The course on Dealing with the Media aims to convey information skillfully through engagement with various media outlets that allow reaching the largest audience possible. We designed this course to assist anyone interested in working with the media, equipping them with the necessary skills to understand media tools.
Preparation for Television Interviews
Any official, company manager, or spokesperson may encounter a situation where they face the media camera. Therefore, it is essential to prepare thoroughly for this situation, knowing what to say and how to act when questions are directed at you, as well as how to respond if the situation is unexpected.
Distinct Presence and Impact Across All Media Platforms
Appearing in the media and facing the camera or microphone is not an easy task; it requires significant mental and psychological effort. However, after this training course, you will be able to confront the media and press, speaking with focus and fluency, without shyness or fear.
Live Guest on the Radio
You may be asked by the radio manager or producer to participate in their program by being a live guest to discuss a specific topic. In this course, you will learn how to participate confidently, as well as the different types of appearances and how to maintain your breath while presenting your ideas in a professional manner.
Professional Radio Host
Radio hosts possess more talent than television hosts, according to media experts, because a radio host has the ability to convey emotion and information through their voice without appearing visually before the audience. In this training course, we will provide trainees with the necessary skills to become professional radio hosts.
The Art of Communication and Effective Interaction
The course on the Art of Communication and Effective Interaction is considered one of the most important training courses as it equips trainees with practical skills for communicating with others. It simplifies concepts and methods of interaction for them and enhances their efficiency in effective communication through practical applications and theoretical explanations.
Skills for Writing News Stories
This important course includes teaching trainees the arts and methods of storytelling in an engaging narrative format to attract the audience. This will be achieved through theoretical discussions, presentations, video clips, and interactive dialogue between the trainers and trainees.
Skills for Writing Press Releases
Writing press releases is very important in both governmental and private institutions, as its goal is to attract the attention of the media to the products and events organized by the institution. Therefore, the course on Writing Press Releases provides trainees with the fundamentals necessary to create engaging press releases that achieve the desired objectives.
Comprehensive Voice Delivery Skill
Voice is very important, whether it accompanies an image or is used in radio; it enhances focus on the event. Therefore, trainees in this course will find themselves skilled at conveying the required emotions and persuasion through their voice, whether among people, on television, or in radio broadcasts.
Preparing the Official Spokesperson for the Institution
In this training course, trainees will acquire the necessary skills to speak confidently in front of audiences and in public places, in addition to their ability to effectively engage with the media and smoothly manage press conferences.
Managing Successful Dialogue
The importance of the Managing Successful Dialogue course lies in equipping trainees with the ability to excel in managing any dialogue and influencing others in the fields of production and work planning, thereby increasing effectiveness and enhancing performance.
Body Language During Media Appearances
The Body Language course is considered an important training program because it equips trainees with the skills to read the language of silence spoken by others through understanding and interpreting their body gestures, whether from the head, hands, eyes, or feet.
News Analysis and Reading Between the Lines
Every day, we read numerous news stories in various media outlets, but not all news is straightforward. A significant portion carries a message between the lines that can only be understood by someone skilled in news analysis and reading between the lines. In this course, trainees will become adept at analyzing news and interpreting the underlying messages to understand their intended meaning.
Advanced Management of Public Relations and the Art of Ceremonies and Protocol
Public relations exist in every institution, but they may not always be effective or prominent. However, with the Advanced Management of Public Relations and the Art of Protocol course, you will notice a difference in the concept of public relations and work on enhancing the entire system. You will also master the art of protocol and etiquette, completing the scene of sophistication and excellence.
Public Relations Management
There is no doubt about the importance of a public relations system in any institution, as it defines the internal and external audiences with which the institution interacts. Therefore, this training course focuses on establishing the foundations necessary to create a professional public relations system and communicate with the media to convey a positive image of the institution.
The Art of Negotiation and Persuasion
The course on the Art of Negotiation and Persuasion is considered extremely important, as it paves the way for reaching mutually beneficial solutions between negotiating parties by placing trainees in practical scenarios for each negotiation process.
The Arts of Managing Successful Meetings
Meetings reflect the company's culture, the way employees interact, and their relationship with management. Since meetings can incur additional costs to the organization's budget, failure to manage them effectively translates to organizational failure. Therefore, this training course will guide trainees on the right path to managing meetings and provide them with the necessary skills for success.
Team Leadership
In light of the rapid changes in institutions and communities, there is a need for teams that can face obstacles and navigate organizations to safety. For teams to succeed in their missions, they need an inspiring leader. In this training course, we will provide trainees with the necessary skills to manage a team and build a vision for the group.
Public Opinion Formation, Direction, and Measurement
The Public Opinion Formation course is considered one of the distinguished training programs offered by A.M Media. It aims to establish concepts of public opinion and its relationship with media and society, in addition to encouraging trainees to engage effectively with the audience.
Emergency and Crisis Management
No community is free from emergencies or crises, some of which can be sudden. Therefore, the Emergency and Crisis Management course is distinguished as one of the modern disciplines that equips trainees with a set of tools and principles to face any urgent crisis.
Creating Advertising Content for the Organization
With the rising digital revolution in the world, every organization and individual must keep up with the developments and become capable of designing their advertising content on social media to quickly and professionally reach the audience.